Ever purchased a domain name using Godaddys TDNAM auction site, only to wait 7 days until it was transferred to you?
This happened again to me last week. I won an auction for a .us domain name. Now, I wouldn’t normally buy a .us domain. This is in fact my first, however it was a single English word AND was also being used as the name of a product line. How could I not buy it? So what happened?
Date Won: 9/8/2008 12:28:00 PM
Yours On: *9/16/2008 12:00:00 AM
The domain name I won was parked at Godaddy when I purchased it. I must admit, I was quite irritated by the fact that I have to wait 7 days while the parking revenue, from a domain that I purchased, went to Godaddy. As I type this; 6 days later its still parked at Godaddy.
The 7-day grace period has been discussed in many forums, but without an explanation from Godaddy. As such, I asked Godaddy for an official view on this particular issue. While I’m not going to name specific individuals, Godaddy was both highly professional and very responsive.
Here is their unedited view, in full:
“When a domain name expires, the original registrant has a 42 day grace period to renew or redeem the domain.
If the customer has not renewed the domain name 26 days after expiration, the domain is sent to auction through TDNAM. The auction for the domain runs from the 26th day to the 36th day of the domain’s expiration.
As the original domain registrant has 42 days to renew or redeem the domain, there is a 7 day grace period from the end of the auction (day 36) to the day the domain is no longer available to the original registrant. While there is a chance for the domain to be renewed by the original registrant, many auctioned domains bid upon are awarded through TDNAM.
When a TDNAM bidder enters an auction for an expired domain, TDNAM states on the bid page (as part of the terms and conditions) the original registrant still has the opportunity to redeem the domain name.”
There you go. It’s pretty self explanatory. If I was to summarize it, I’d say that buy the time a domain expires, Godaddy has a buyer and cash in the bank from a) parking revenue and b) the auction process.
While it might irritate people having to wait 7 days, when you take the time to understand it, it makes good business sense. That’s Bob Parsons for you - which is why I have his 16 Rules for Success poster on my wall.